Calling all nerds! This week on the show we are talking about networks, and not just the social kind. We will answer questions such as: What makes WiFi faster at home than at a coffee shop? How does Google order search results? Why do Amazon, Netflix, and YouTube use fundamentally different rating and recommendation methods? And how do cat videos—or anything else—go viral?
If you ask someone how it feels to be creative, you will often hear emotions such as joy, pride, and exhilaration. We love the feeling of creating something out of nothing, or imagining what could be. However, startling new research reveals that although we think positively about creativity, when it comes to taking action on that creativity, we often struggle to accept new and creative ideas, even when they appear to be exactly what we are looking for.
In this episode, one of the nation’s leading psychologists discusses why today’s corporate leaders desire but reject creative solutions. We will answer questions such as could people love but also hate creative ideas? Could the mindset we use to evaluate ideas turn this love or hate on or off—in an instant? Do experts struggle even more than novices with this bias? And more.
Our guest this week is Jennifer Mueller. Jennifer is the author of the new book, Creative Change: Why We Resist It….How We Can Embrace It. She holds a doctorate in social psychology and has taught at top business schools, including Wharton, the Yale School of Management, and New York University’s Stern School of Business. Her highly acclaimed paper “The Bias Against Creativity” went viral, was downloaded more than 65,000 times, and was heralded as “famous” by an article in The Atlantic. She currently serves on the faculty at the University of San Diego and lives in Solana Beach, California.
These days you can’t go two minutes without being reminded that there are really successful, rich, beautiful, happy people out there…and you are not one of them. BUT – if you work hard enough, make more money, and buy more stuff, ONE DAY you just might become that person!